about us

the idea for verve. was born out of a desire to bring high end boutique shopping to st. petersburg. throughout my travels around the world i always find so much joy going to local spots to get a taste of the trends in that particular part of the globe. i fell in love with st. petersburg right from the start and have seen such an amazing amount of growth and development over the last 12 years. it is an inclusive community of artists, cultures and professions and i wanted to be a part of that.

verve. offers elevated street wear for men and women. i am an on-the-go mom and want to look fashionable without sacrificing style and comfort. each piece in the store has been specifically hand picked with that in mind…effortless, ready-to-wear basics that transition easily from day to night.

i want everyone who walks through our doors to feel at home and as though they are in the company of old friends. we hope you enjoy the experience of shopping at verve. as much as we have enjoyed creating it. 

susie wheldon, owner at verve in st pete fl